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Samsung seeks China turnaround, unveils mid-tier handsets with premium feel

Published Fri, Oct 31, 2014 · 03:30 AM — Updated Sat, Jan 6, 2024 · 09:13 AM

    [SEOUL] Samsung Electronics unveiled two new mid-tier handsets with a premium design as it prepared to deliver a riposte to its low-priced Chinese rivals and reclaim its title as the top brand in the world's biggest smartphone market.

    The Galaxy A3 and A5 will be Samsung's first devices to feature fully metal bodies and its thinnest smartphones to date. In size, they are comparable to those of the top-of-the-line Galaxy S5, though of lesser screen resolution quality.

    Samsung said on Friday that it will start selling the Galaxy A3 and A5 in China sometime in November. It classified them as mid-tier, and said they will be launched in other "select markets", without disclosing the pricing.

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