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Social networks work on stealth advertising

Twitter, YouTube, Instagram use ads camouflaged to look like posts from listed contacts

Published Sun, Apr 12, 2015 · 09:50 PM

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    Paris

    THE quandary for those who run social networks is how to monetise activity on them without antagonising and thus losing users through distracting ads.

    The answer, for Twitter, YouTube and Instagram, is to slip in some stealthy ads camouflaged to look like posts from listed contacts.

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