Tech-crazy Asians - and the firms that woo them
Release of new iPhones sees telcos, retailers dial up extra effort to impress customers
Singapore
FOR one morning only, StarHub chief executive Peter Kaliaropoulos had a special job. Donning a bright green company T-shirt, Mr Kaliaropoulos became a delivery man to a 53-year-old general manager of a cleaning company who had been a loyal StarHub customer since 2000.
The delivery package? A newly-launched iPhone XS Max, with a pair BNP Paribas WTA Finals Singapore Racquet Club passes worth S$4,288 to top it off.
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