Xiaomi's first drone likely to be cheaper than DJI's

Hong Kong

XIAOMI Corp, the Chinese smartphone maker that challenged Apple Inc with sleek designs and low prices, is planning to introduce its first drone at a price more than 20 per cent below a comparable product from market leader SZ DJI Technology Co, according to a person with direct knowledge of the matter.

The drone, made by C, will record high-resolution 4K video and cost about 4,000 yuan (S$845), the person said, asking not to be identified as the details are private. That compares with US$799 for the Phantom 3 4K device on DJI's website.