The Business Times

Apple says sales of new iPhones on pace to beat last year's record

Published Mon, Sep 14, 2015 · 01:14 PM

[SAN FRANCISCO] Apple said sales of its new iPhones were on pace to beat the 10 million unit sales it logged during the first weekend of sales last year.

The company did not disclose the specific number of preorders it received. Analysts had expected the company to log about 4.5 million preorders, in comparison with 4 million during the period last year.

The company said demand for iPhone 6S Plus, the larger phone, exceeded its forecasts for the preorder period. The iPhone 6S and iPhone 6S Plus will begin shipping Sept 25.

The phones feature improved cameras and 3D touch, a display technology that responds differently depending on how hard users press their screens.

REUTERS

KEYWORDS IN THIS ARTICLE

BT is now on Telegram!

For daily updates on weekdays and specially selected content for the weekend. Subscribe to  t.me/BizTimes

Technology

SUPPORT SOUTH-EAST ASIA'S LEADING FINANCIAL DAILY

Get the latest coverage and full access to all BT premium content.

SUBSCRIBE NOW

Browse corporate subscription here