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'Chinese Netflix' takes on tech titans in US

LeEco prices its smartphones lower than rival models to entice people over to its ecosystem of online offerings

Mr Jia at a press event in San Francisco on Wednesday. He has set a goal of winning hearts and minds in the key North America market before moving to lure the rest of the world into the LeEco ecosystem.

San Francisco

A CHINESE Internet colossus, referred to as a combination of Netflix, Apple, Amazon and Tesla, announced on Wednesday it is taking on US tech titans on their home turf.

LeEco is jumping into a fiercely competitive US smartphone market with LePro 3 and its "little...

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