The Business Times

Huawei to sell Honor brand to consortium of agents and dealers in bid to save supply chain

Published Mon, Nov 16, 2020 · 11:04 PM

[SHENZHEN] Huawei Technologies is selling its budget brand smartphone unit Honor to a consortium of over 30 agents and dealers, according to a joint statement signed by 40 companies involved in the purchase.

Huawei will not hold any shares in the new Honor company after the sale, according the statement, with the buyers setting up a new company, Shenzhen Zhixin New Information Technology, to make the purchase, the statement said.

The sale represents a "market-driven investment made to save Honor's industry chain" and the change of ownership will not impact Honor's development direction, the statement said.

No figure for the deal was given in the statement.

REUTERS

GET BT IN YOUR INBOX DAILY

Start and end each day with the latest news stories and analyses delivered straight to your inbox.

VIEW ALL

KEYWORDS IN THIS ARTICLE

BT is now on Telegram!

For daily updates on weekdays and specially selected content for the weekend. Subscribe to  t.me/BizTimes

Technology

SUPPORT SOUTH-EAST ASIA'S LEADING FINANCIAL DAILY

Get the latest coverage and full access to all BT premium content.

SUBSCRIBE NOW

Browse corporate subscription here