The Business Times
SUBSCRIBERS

Younger buyers spice up Bentley's cars

They prefer two-door Continental coupes and convertibles in bold, bright colours

Published Fri, Nov 8, 2013 · 10:00 PM
Share this article.

Singapore

REFLECTING perhaps old money and the establishment, most four-door Bentleys - such as the Mulsanne and Flying Spur - on Singapore roads are in understated white, greyish-white or black. But the recent influx of foreign tycoons here, plus younger buyers, has spiced this up with purchases of two-door Continental coupes and convertibles in bolder "burned orange, St James red and Silverlake (a bluish-silver)" finishes.

Younger, below-40 buyers accounted for 15 per cent of the 110 Bentleys sold here in the first nine months of this year, with those aged 40 and above (including middle-aged businessmen) making up the remainder. The luxury marque has seen a steady sales creep - from 49 units sold in 2010, to 60 in 2011 and 93 cars last year.

BT is now on Telegram!

For daily updates on weekdays and specially selected content for the weekend. Subscribe to  t.me/BizTimes

New Articles

SUPPORT SOUTH-EAST ASIA'S LEADING FINANCIAL DAILY

Get the latest coverage and full access to all BT premium content.

SUBSCRIBE NOW

Browse corporate subscription here