Bombardier eyes mature markets in quest for 300 CSeries orders

Montreal

BOMBARDIER Inc is refocusing the sales campaign for its tardy CSeries jet on established airlines, a shift away from reliance on lessors and small carriers.

In its quest for 300 firm orders by the time the plane enters service next year, "mature markets" such as Europe and the Americas "are looking the most promising", said Colin Bole, senior vice-president of sales at Bombardier Commercial Aircraft.

"We have activity in the Americas. We have strong activity in Europe. We have more simmering early activity in the other parts of the world," Mr Bole said after a CSeries presentation in Toronto on Thursday. "I'm very confident that ove…