GM set to storm India as S Korea costs climb
Firm's plans mirror moves by Ford Motor and Nissan Motor to modify their strategies to give them the ability to ramp up exports from India
New Delhi
GENERAL Motors aims to grab at least 5 per cent market share in India within the next decade, as it sees that market overtaking Japan as the world's third biggest with projected annual sales of 8 million vehicles by 2025.
The Detroit carmaker, which is losing money in India even after 18 years there, will unleash a product blitz aimed at reviving sagging sales, and will make India a new global manufacturing and export hub, taking some of the strain off South Korea, where labour costs have ballooned in recent years.
As part of a strategic plan due to be announced later this year, GM will launch newly designed subcompact cars into India, where buyers are shifting from no-frills econo-cars to models offering more room and functional…
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