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CEOs need to be on ‘high alert’ for AI impact on their businesses, says Bain’s global chief

Consulting on AI and technology now accounts for around 35% of Bain’s practice, and “is growing fast to 50 % of our business”, he adds

 Genevieve Cua
Published Sat, Mar 15, 2025 · 05:00 AM
    • Christophe De Vusser, Bain & Co worldwide managing partner, says Bain's business has grown in "healthy double digits". He sees South-east Asia as a bright spot thanks to healthy economies and positive demographics.
    • Christophe De Vusser, Bain & Co worldwide managing partner, says Bain's business has grown in "healthy double digits". He sees South-east Asia as a bright spot thanks to healthy economies and positive demographics. PHOTO: BAIN & CO

    [SINGAPORE] Only 10 to 15 per cent of the world’s companies are on “high alert” for the impact of artificial intelligence (AI) on their businesses, says Bain & Company worldwide managing partner and chief executive Christophe De Vusser.

    Those are companies, he said, that “really understand how AI is going to impact them and are using it as a No 1 priority to drive business transformation”. He believes AI is a “once-in-a-generation” innovation and technology wave.

    “People now understand that AI is real. Chief executives need to understand top-down where the opportunities are,” he said.

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