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Down and back again: how Booking.com could thrive post-pandemic
In 2022, the firm is seeing gross bookings exceed 2019 levels in the first half of February. The opportunity remains significant
Published Tue, Apr 12, 2022 · 09:50 PM
AFTER 2 tumultuous years, there is light at the end of the tunnel for the hotel industry. As borders reopen, the sector is experiencing a surge in pent-up demand that promises to lift revenue past pre-pandemic levels.
You can learn a lot about a company during tough times.
As a shareholder of the leading hotel reservation site Booking Holdings since 2010, I have had a front-row seat to witness how the industry has evolved.
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