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Winning the argument on sustainable investing in Asia

    • According to a 2024 survey by Fidelity International and YouGov, close to 70 per cent of Asia-Pacific youngsters aged below 30 say it is important to act responsibly or sustainably as investors.
    • According to a 2024 survey by Fidelity International and YouGov, close to 70 per cent of Asia-Pacific youngsters aged below 30 say it is important to act responsibly or sustainably as investors. PHOTO: BLOOMBERG
    Published Mon, Sep 23, 2024 · 06:12 PM

    A GROWING number of young Asians have been taking to social media to debate how to live more sustainably. In China, a discussion group titled “Leaving No Trace” on Douban, a social network platform popular among young Chinese, has attracted more than 40,000 members.

    Tips are traded on reducing carbon footprints such as turning old jeans into chic denim bags, using worms to make fertiliser out of food waste, or bringing reusable cups and straws to enjoy bubble tea – a favourite drink among young people in Asia.

    The eco-conscious youth are not only seeking to build sustainability into their daily lives. They are demanding investment portfolios do the same, too.

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