It is time for airlines to focus on digital transformation

AT THIS unprecedented time for the aviation industry, it's unsurprising that most airlines are focused on their balance sheets while trying to cope with the slump that has resulted from a global lockdown.

However, as airlines navigate through this crisis, there is a real opportunity for them, and the supporting aviation ecosystem, to take a step back, go back to the drawing board and begin planning for long-term recovery with digital transformation providing a major role.

Bold solutions