Singapore digital banks want more than just your deposits; credit cards are the next battleground
Credit cards give these banks insights into their customers’ spending patterns
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[SINGAPORE] With all three of Singapore’s digital banks now offering credit cards, the battle is shifting from simply acquiring customers to capturing more of their everyday spending – and the valuable data that comes with it.
GXS Bank became the latest to join the fray on Aug 17 with its cashback card, which has similar offerings to those from MariBank and Trust Bank.
MariBank has a cashback credit card, and Trust Bank's cards offer cashback, stock rewards and benefits linked to NTUC’s loyalty programme.
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