Getting Asean to do business with the world through Singapore
EDB MD Chng Kai Fong wants the country to be a facilitator in the region
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Janice Heng
Singapore
WHEN the next emerging tech giant thinks of expanding in Asia - particularly South-east Asia - Singapore should be top of their mind. That is the goal of Singapore Economic Development Board (EDB) managing director Chng Kai Fong, for whom Asean is a key focus in the year ahead.
"I'm trying to bring the next Google, Facebook, Alibaba - people that actually think about Asean as a market but are really not quite that size yet. I want to be able to facilitate their entry in, so that they set up their first presence (in Singapore)."
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