cookies

THE BROAD VIEW

What the next stage of Internet privacy means for business

Google’s move to eliminate third-party cookies could re-orient companies’ data relationship with consumers and transform the entire Internet business model altogether

Google announced in January 2020 that it will begin eliminating third-party cookies within two years, but the start was delayed several times.

Google Chrome restricts cookies in first step towards elimination

Google has begun limiting third-party cookies for some users of its Chrome web browser, a first step towards eventually abandoning the files that have raised privacy concerns.