iPhone

But the South Korean firm can bank on scale, years of experience and strong global distribution

2026-09-10T06:21:39.000Z

It may disrupt a category dominated by Samsung and Huawei that struggles moving past a niche market

2026-09-09T22:26:51.000Z

Despite this, its shares have risen more than 22% this year

2026-07-30T22:51:39.000Z

The extended partnership reinforces Apple’s strategy of locking in long-term supply agreements with key chipmakers

2026-07-06T14:19:05.000Z

The iPhone maker lobbies White House for relief to ease financial pressure from rising memory chip prices

2026-06-27T04:10:19.000Z

Memory and storage costs are both concerns for the company, with particular emphasis on the DRAM market

2026-06-18T02:23:49.000Z

It is expected to retail at around US$2,000 in September

2026-06-09T08:17:04.000Z

The latest iPhones and Macs use what is known as the 3-nanometre fabrication node

2026-05-05T03:43:35.000Z

This comes as overall shipments drop 4% in the world’s largest smartphone market

2026-04-17T08:35:41.000Z

The device is a major initiative for the company

2026-04-07T22:13:32.000Z