Sony

Sony raises profit forecast by 8%, cites lower tariff impact, anime strength

The conglomerate has become an entertainment powerhouse and is banking on the growth of anime

The new price for PS5 will be US$550, with a “Digital Edition” priced at US$500 and a Pro version for US$750, according to Tomatis.

PlayStation prices rise as US tariffs bite

SONY on Wednesday said it is bumping up the price of PlayStation 5 video game consoles by US$50 in the United States due to a “challenging economic environment.”

Data firm Newzoo has forecast that revenue in the global games market should hold steady at just under US$190 billion this year.

Games industry in search of new winning combo at this week’s Gamescom trade fair

Major upcoming releases such as Black Ops 7 will be featured at the show’s opening night event on Tuesday

While glimmers of optimism have emerged for Japanese companies, the outlook remains overshadowed by uncertainty over when Trump will lower his tariffs on Japanese automobiles and new questions about duties on pharmaceuticals and semiconductors.

Trump tariffs split Japan Inc as Toyota cuts forecast while Sony, Honda raise

[TOKYO] US President Donald Trump’s tariffs are cleaving Japan Inc as some big exporters like Toyota Motor slash their profit forecasts while Sony and Honda are among those saying the impact will be l...

Sony makes camera sensors for Apple’s iPhone and most of its Android-based competitors.

Sony lifts outlook on entertainment demand despite tariff threat

The company’s image sensors business faces weak handset demand as well as seismic shifts in the supply chain

Booming global appetite for Japanese animation has become a money-spinner for Sony.

Sony buys stake in ‘Gundam’ owner to grow anime business

[TOKYO] Sony has bought a strategic 2.5 per cent stake in Japanese game franchise giant Bandai Namco, which owns Gundam and arcade classic Pac-Man, with a view to growing its anime business.

Sony Group CEO Hiroki Totoki says: “It is significant that, through the spinoff, Sony (Financial Group) will secure its own fundraising capabilities while continuing to use the Sony brand and collaborate with Sony Group.”

Sony says spinoff will give financial arm its own fundraising capabilities

It is the first partial spinoff by a company in Japan with a direct listing – the first in Japan in more than two decades – set for Sep 29

The US comprises the bulk of PlayStation 5 sales, which is mostly produced in China.

Sony sees 100 billion yen tariff hit in underwhelming outlook

Even without the levies, the company’s projection falls shy of the average analyst estimate of 1.5 trillion yen and is essentially flat compared to the year concluded in March 2025

In a blog post on Thursday, Xbox said it will raise prices of its products in the United States, Europe, Australia and the United Kingdom.

Xbox joins PlayStation in hiking console prices amid US tariff pressures

MICROSOFT’S Xbox is hiking the prices of its gaming consoles, controllers, first-party titles and other accessories, following similar moves by competitors due to US tariffs impacting global supply ch...

Operating profit margins at Sony’s imaging and sensing solutions segment has been steadily declining from about 25 per cent to a little over 10 per cent over the years.

Sony weighs chip spinoff that Dan Loeb called for years ago

For the chip business, which makes industry-leading image sensors that go into cameras inside Apple and Xiaomi phones, a spinoff could give it greater flexibility to make faster business decisions and...