Tim Cook

Apple’s talent exodus complicates Cook’s eventual exit

The flurry of talent leaving the company should cause investors some alarm

During his trip to China, Tim Cook met Labubu creator Kasing Lung (left) and Pop Mart founder Wang Ning (right).

Apple’s Tim Cook pledges more China investment despite Trump’s tariff threats

The country is Apple’s biggest market outside the US and remains a key manufacturing hub

US tariffs are expected to cost Apple US$1.1 billion this quarter, CEO Tim Cook says.
THE BROAD VIEW

Apple and Cook get a boost – and breather – from iPhone sales

The CEO says AI-specific devices are ‘likely to be complementary devices, not substitution’ for the smartphone

Apple said in 2021 that it has plans to commit US$430 billion in US investments and add 20,000 new jobs across the country over a five-year period.

Trump says Apple CEO to make large investment in US

US PRESIDENT-ELECT Donald Trump said on Sunday he spoke with Apple CEO Tim Cook.

It's Apple CEO Tim Cook’s second trip this year to China, the world’s biggest smartphone market.

Apple CEO Cook says company will increase investment in China: Xinhua

APPLE CEO Tim Cook said at a meeting with the Chinese government in Beijing that the US company will increase investment in China and thereby contribute to supply chain development, state news agency ...

Apple CEO Tim Cook (centre) walks with Indonesian Minister of Communication and Information Budi Arie Setiadi (left) to meet journalists after his meeting with Indonesia's President Joko Widodo at the Merdeka Palace in Jakarta on April 17, 2024.

Apple CEO meets Indonesia leader to talk investments

APPLE chief executive Tim Cook met Indonesia’s president on Wednesday, as the tech giant explores ways to invest in South-east Asia’s biggest economy and diversify supply chains away from China.

Vietnam's Prime Minister Pham Minh Chinh (R) meeting Apple CEO Tim Cook (L) at the Government Office in Hanoi on Apr 16, 2024. Apple is increasing its commitments to Vietnam by an unspecified amount.

Apple’s Tim Cook wants to boost Vietnam investment, state media reports

Apple wants to further boost quality investment and cooperation activities in Vietnam, state-owned media VTV reported, citing chief executive officer Tim Cook in a meeting with Vietnamese Prime Minist...

Apple CEO Cook will also meet users of Apple products to better understand how they are employed, online newspaper VietnamNet said.

Apple CEO Tim Cook arrives in Vietnam to meet users, boost supplier ties

APPLE CEO Tim Cook arrived in Hanoi on Monday, starting a two-day visit to Vietnam, a key manufacturing hub for the iPhone maker, during which he is expected to meet students and content creators, sta...

Tim Cook, CEO of Apple (centre) opens an expansive new store in central Shanghai, signaling his company's commitment to China as a market and production base.

Apple CEO Cook opens new Shanghai store in show of China commitment

APPLE chief executive officer Tim Cook opened an expansive new store in central Shanghai on Thursday (Mar 21), signalling his company’s commitment to China as a market and production base.