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Frasers Hospitality 重新定位投资组合，进军保费租赁公寓市场

深圳辉盛坊的推出为 Frasers Hospitality 的保费租赁业务拓展奠定中国市场基础

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Chong Xin Wei

Chong Xin Wei

Published Mon, Feb 9, 2026 · 07:00 AM
    • 深圳辉盛坊——一个面向年轻职业人士、拥有325个单元的保费租赁公寓——于一月开业。
    • 深圳辉盛坊——一个面向年轻职业人士、拥有325个单元的保费租赁公寓——于一月开业。 图片来源：FRASERS HOSPITALITY

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    【深圳】为适应不断变化的需求趋势，Frasers Hospitality 正在对其整个投资组合进行集团层面的重新定位，将业务从其核心的服务式公寓扩展至保费租赁公寓领域。

    这一进程始于1月22日推出的深圳辉盛坊——一个拥有325个单元、面向年轻职业人士的保费租赁公寓。

    这一转变反映了中国生活模式的变化以及对保费租赁需求的增长。旅客和异地安置的住户日趋年轻化，而携家眷移居的高级专业人士则有所减少。

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