Lego
Lego bets on Asia as sales hit record and market share climbs
The new Vietnam plant will serve as the backbone for growth in the broader Asia-Pacific region
Lego posts record profit, CEO shrugs off US tariff threat
Lego’s success stands out in an otherwise sluggish toy market, as consumer sales increased by 12%
ASML sells ‘Lego’ model of most advanced chip machine to workers
ASML Holding, the Dutch maker of the world’s most advanced chipmaking machines, was selling “Lego” replicas of its most prized product to employees.
Lego to replace oil in its bricks with pricier renewable plastic
TOYMAKER Lego said on Wednesday (Aug 28) it was on track to replace the fossil fuels used in making its signature bricks with more expensive renewable and recycled plastic by 2032 after signing deals ...
Lego CEO wants to copy Fortnite success with more game deals
LEGO is on the hunt for new digital partnerships, following the success of its Fortnite venture with Epic Games, which already reached 83 million people since the introduction, according to the toymak...
Lego billionaires’ cash pile grows as portfolio swings to profit
THE billionaire owners of the Lego empire reported a 5.9 per cent rise in profits, helped by a turnaround in its investment portfolio.
Lego wins market share, overcoming rival’s Barbie movie launch
LEGO beat its biggest toymaker competitors last year, capturing market share even as its largest rival, Mattel, was buoyed by the Barbie movie.
Lego heir sells 6.32 billion kroner of shares in toymaker’s family firm
ONE of the billionaire heirs to the Lego family fortune has sold shares in the company that controls the Danish toymaker for about 6.32 billion kroner (S$1.2 billion).
Lego Fortnite debuts as part of Epic Games’ expansion plans
EPIC Games on Thursday (Dec 7) released Lego Fortnite, the first in a series of new titles from the closely held video-game giant as part of an effort to expand beyond its cartoonish shooting game fra...