Soft power
Eroding US exceptionalism will impact world economy
Downside effects from a less dynamic US economy will reduce prosperity in much of the world, beyond just America
American brands have a new image problem
Donald Trump is hurting products from Coca-Cola to Jack Daniel’s
The future of American soft power
The writer, a giant of international relations who died recently, transformed our understanding of power. This piece, his final commentary, caps off a rich legacy of trenchant insights into the most i...
Soft power after Ukraine
Values, persuasion and attraction still matter even in a contest of hard military might
Beijing needs to tackle its soft power deficit
It must find better ways to handle the situation, including enhanced international public diplomacy.
With US trade war brewing, China perceptions changing
THE Trump team's incoming National Security Adviser John Bolton said on Sunday that the US$50 billion worth of US tariffs on Chinese goods announced last week could be "shock therapy". His controversi...
China likely to wield more soft power in coming decades
Backed by phenomenal economic growth, China has its 'panda diplomacy', Xi's growing voice in global affairs and a flow of higher-education students into and out of China are powering this.
Hard power returns in international ties
To be sure, governments have used soft power to influence other states, but several instances of brute military force have played out recently, to varying degrees of success.
