The Business Times
business-time-50
OFF THE RECORD

Media is transforming; journalism education needs to change too

A revamped approach will provide options and give students a career head start

google-preferred-sourceAdd BT as a preferred source
Chan Cheow Pong

Chan Cheow Pong

Published Mon, Jan 2, 2023 · 05:50 AM
    • To cultivate well-rounded talents, media and journalism programmes in schools will need to make a culture shift towards developing audience-centric, product thinking mindsets and digital product management capabilities in students.
    • To cultivate well-rounded talents, media and journalism programmes in schools will need to make a culture shift towards developing audience-centric, product thinking mindsets and digital product management capabilities in students. PHOTO: PIXABAY

    THE Business Times (BT)‘s audience team is undergoing a rebuild to replace colleagues who have moved on to seek new challenges.

    Sifting through the resumes sent in response to one of our job advertisements, it became increasingly clear to me that it wouldn’t be an easy task to find a suitable candidate to fill the position.

    One of the reasons is likely that audience-related roles in a digital newsroom are still not well understood by people, both inside and outside of it.

    Off the recordMediaThe Business TimesSpotlight

    TRENDING NOW

    Liang’s net worth more than doubled to US$36 billion, from around US$16.7 billion, according to the Bloomberg Billionaires Index. 

    DeepSeek founder Liang Wenfeng becomes the world’s richest AI model creator

    US Secretary of State Marco Rubio (far left) and Treasury Secretary Scott Bessent listening as President Donald Trump (centre) speaks to the media on the sidelines of a Nato summit in Ankara, July 8, 2026.

    A new kind of ‘ceasefire’ between US and Iran where talks, strikes are part of the same process

    President Trump’s U-turn illustrated the bind he was in, as hostilities with Iran resume and Teheran refuses to loosen its grip on the crucial waterway.

    Trump shelves 20% fee for Hormuz cargo after Gulf pressure

    Philippine’s Maharlika support for Petron through a credit facility shows the sovereign fund’s role in the nation’s energy security.

    Early payout from Philippines’ Maharlika Investment Fund raises eyebrows over its true nature

    Latest T-bills Treasury Bills Results & Interest NewsLatest SSB Singapore Savings Bonds NewsLatest COE Certificate of Entitlement News
    Latest Johor-Singapore SEZ NewsLatest BTO Build To Order & Sales of Balance NewsLatest STI Straits Times Index NewsLatest SGX Dividends, Share Price NewsLatest Bonds Market NewsLatest Singapore Stocks To Buy NewsLatest Singapore Economy News
    View More