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樟宜领先世界，但这不等于引领十年

新加坡的航空生态系统再获殊荣。但更严峻的问题，隐藏在头条新闻背后。

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    • 樟宜机场保持其AAA+评级，品牌实力指数得分为91.2（满分100分），为全球所有机场品牌中最高。
    • 樟宜机场保持其AAA+评级，品牌实力指数得分为91.2（满分100分），为全球所有机场品牌中最高。 照片：商业时报资料图

    Linus Benjamin Bauer

    Published Mon, May 11, 2026 · 07:00 AM

    本文由AI辅助翻译

    查看原文

    Brand Finance发布的《2026年航空公司50强》报告如约而至，其呈现一如新加坡航空公司（SIA）的航班抵达般精准可靠，基本证实了业界的普遍预期。

    新航的全球排名攀升至第14位，品牌价值达31亿美元，同比增长12%。樟宜机场则保持其AAA+评级，品牌实力指数（Brand Strength Index, BSI）得分为91.2（满分100），为全球所有机场品牌中最高。

    这些数字固然亮眼，但在某些重要方面却并不全面。

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