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如何当好一名外派老板

在新加坡有一套成功法则；但不幸的是，这套法则里有榴莲

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    • 执掌 BMW 集团亚洲区五年后，Lars Nielsen 即将前往慕尼黑履新。
    • 执掌 BMW 集团亚洲区五年后，Lars Nielsen 即将前往慕尼黑履新。 照片来源：BMW 集团亚洲区

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    Leow Ju-Len

    Published Tue, Dec 30, 2025 · 07:00 AM

    本文由AI辅助翻译

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    【新加坡】在本地任职五年后，BMW 集团亚洲区负责人 Lars Nielsen 即将动身前往慕尼黑履新。

    在此期间，他负责管理包括新加坡、老挝、柬埔寨在内的14个市场，以及其他一些我在地图上都找不到的国家——这也解释了为什么我只是个专栏作家，而不是企业管理者。

    外派老板来来去去，就像星巴克的季节限定饮品一样，但我猜想，Nielsen 在新加坡之所以能被人铭记，不仅仅是因为他让 BMW 稳坐豪华汽车品牌榜首（他的公关团队希望我补充一句：在总排行榜上名列第二）。

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