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About a third of Audi's buyers in China are women

Published Tue, Nov 24, 2015 · 09:50 PM
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Shanghai

ZHANG Hang is about as far as it gets from the old stereotype of an Audi buyer in China: She's in her early 30s, a woman, and neither a government official nor a rich businessman.

"Audi drivers are the progressive, white-collar workers and it's an image I identify with," said the 32-year-old furniture designer who's deciding between an A4L sedan and the Q5 SUV.

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