Tiger bets on tie-ups after Q1 loss worsens to S$65m
TIGER Airways is seeking to boost overseas sales as well as drive more connecting traffic through its Singapore hub by leveraging on strategic alliances, said new group chief executive Lee Lik Hsin.
"We want to try to increase overseas revenue contributions to our revenue base," said Mr Lee in a results briefing call yesterday.
Outlining his plans for the struggling carrier, Mr Lee added: "Today, we are fairly reliant on Singapore. The other element of this is that we need to market ourself more like a network carrier, rather than a point-to-point carrier."
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