Amazon's debut brick & mortar store draws Seattle residents

Seattle

JUDY Beck shops a lot online and is a frequent customer of Amazon.com Inc. But she still enjoys wandering through a bookstore to see what catches her eye. "It's easier for me to browse visually," the Seattle resident said. "I like to be pulled in by something I wasn't expecting."

Ms Beck was among the first customers on Tuesday to visit Amazon's new brick-and-mortar bookstore in Seattle's University Village outdoor mall. The store lets shoppers pick up books and try the online retailer's gadgets, including the Fire TV streaming device, Fire tablet and Kindle electronic reader.