Red packets that aren’t red? More demand for other colours this CNY
INSTEAD of traditional red packets, more corporates and consumers in Singapore are opting for cash-containing envelopes in other hues, printing companies have said.
This is even as overall demand for these slim festive envelopes has fallen, as large corporate buyers cut back on their orders.
Red, an auspicious colour in Chinese tradition, remains the most popular hue for red packets or hongbao, which are given out during the Chinese New Year (CNY). But printers are seeing greater demand for hongbao in non-traditional colours such as gold or pink.
BT is now on Telegram!
For daily updates on weekdays and specially selected content for the weekend. Subscribe to t.me/BizTimes
Singapore
100 years on, SICCI to focus on internationalisation, digitalisation and sustainability
Taylor Swift effect: Singapore hotels’ average room rate grows in March; tourist arrivals reach new post-Covid high
Singapore top recipient of Q1 cross-border investments in Apac: Knight Frank
Shanmugam, Vivian seek aggravated damages from Lee Hsien Yang over post on Ridout Road rentals
Singapore and Canada to enhance science and technology cooperation
Daily Debrief: What Happened Today (May 2)