Cloud boom boosts Google, Microsoft with surge in stocks
The trio add revenue as they sell computing power to other companies on the hunt for low-cost alternatives
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AMAZON.COM, Google, and Microsoft all topped profit estimates last quarter, highlighting the widening gulf between companies that deliver computing via server-laden warehouses and a generation of latecomers to the cloud boom. Together, the three companies added more than US$90 billion in market cap following their earnings reports last Thursday.
The trio shares a reliance on technology that comes from powerful machines lashed together in bunkers the size of football fields. These data centres are capable of providing a broad range of services at a low cost-be it Microsoft's personal and business software, Amazon's e-commerce and computing power, or Google's Web search and advertising algorithms. Contrast that with technology firms, such as IBM, Hewlett-Packard, EMC, and Oracle, which are suffering from slowing growth or declines as cloud operators shun traditional hardware, software, and services.
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