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US messaging upstart Slack now faces giant tech rivals
Add BT as a preferred sourcePublished Mon, Apr 17, 2017 · 09:50 PM
San Francisco
SLACK is the classic Silicon Valley accidental success. Born three years ago, with roots in a failed video game, the messaging software is now used by five million people.
The company behind it, Slack Technologies, found success by combining something that Silicon Valley fetishises - rich data on how people use a product - with something it often overlooks: How do people actually feel while using it?
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