Singapore
WHILE some pandemic-driven trends like heightened demand for health and hygiene products will be short-lived, the overall shift in consumer behaviour towards e-commerce is likely to last, bolstering strong consumption growth in South-east Asia.
This was the view of speakers at a webinar held on Oct 16, titled "Will consumption in South-east Asia be the same again?"
The webinar was the last in a series called "A SEA of Opportunity" organised by the Singapore Economic Development Board (EDB) and focused on business opportunities in the region.
It featured Santitarn Sathirathai, group chief economist at Sea Group, the parent company of e-commerce platform Shopee; and Candice Ong, chief commercial...