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Pandemic whets S-E Asia's appetite for e-commerce

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Clockwise from top left: Candice Ong of ShopBack; Patrick Yip of Intudo Ventures; and Santitarn Sathirathai of Sea Group, participating in a webinar organised by the Singapore Economic Development Board on Oct 16.

Singapore

WHILE some pandemic-driven trends like heightened demand for health and hygiene products will be short-lived, the overall shift in consumer behaviour towards e-commerce is likely to last, bolstering strong consumption growth in South-east Asia.

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