Trends shaping future workspaces
Employees and customer experience must evolve to combine mobility, communication, collaboration and feedback channels into one connected enterprise.
OVER the last 10 years, we've seen radical changes in the way we work. The line "Work isn't a place I go to, it's something I do" has become a familiar refrain. In fact, images of people with laptops working from the top of a mountain or on a beach have become somewhat overused. It's not only about "where" anymore - it's now about "what" and "why".
The user is the disruptive force in workspaces for tomorrow. We need to look over the shoulder of the woman with her tablet next to the lake, or the consumer with her smartwatch in the store. We need to ask: Who are they and what are they doing? Are they talking to your business via multiple channels, or about your business on social media? Are they your employees, your customers or your partners?
Tomorrow's workspaces are about evolving your employee and customer experience to accelerate your digital enterprise. It should seamlessly blend mobility, communication, collaboration and multiple customer-contact channels into a connected enterprise. The 2016 trends we've identified here will demonstrate how the market is moving towards that imperative.
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