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Mr Dyson with various digital motors which will be used in future applications using robotic technology. Above right: The Dyson V8 Cord-Free Vacuum is the brand’s most powerful cordless vacuum cleaner. It can also transform into a hand-held machine.

Above left: Dyson Pure Cool Link purifying fan uses a HEPA filter to trap ultrafine particles. It automatically monitors and reacts to the air-pollution level in your home, while simultaneously reporting live indoor and outdoor air quality to a smartphone, via the Dyson Link App. Above right: Dyson spent four years and £50 million to develop the Dyson Supersonic hair dryer that is quiet, fast, light and intelligent.

Dynamic Dyson

A drive to make products smaller, lighter and more intelligent is what keeps the brand and its founder going.
Feb 17, 2017 5:50 AM

AT the newly opened Dyson Technology Centre at Science Park 1, there is a James Dyson quote on the wall that says: "As engineers, we have to see beyond existing technology and ask: 'Is there a better way?'"

That is the attitude that Mr Dyson, the founder, asks of his staff every day, and

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