Helmi Yusof

Helmi Yusof

DEPUTY EDITOR (LIFESTYLE)

Helmi Yusof is the Deputy Editor of lifestyle news at The Business Times. He covers visuals arts, theatre, cinema, books, travel, leisure and lifestyle trends. He also profiles personalities and leaders from various industries. His Instagram username is @helmiseestuff. Prior to joining The Business Times, he was News Director at video news site RazorTV, and a journalist and sub-editor at The Straits Times.

The Chrome Wave Courrier Lozine 110 reimagines Louis Vuitton’s classic trunk in a rippled metallic finish.
BTLUXE EXCLUSIVE

How Louis Vuitton keeps its trunk-making heritage alive

2026-09-25T02:15:00.000Z
From shy teenager to outspoken philanthropist, Chloe Tong has come a long way.
THE HERITAGE ISSUE

Grab CEO’s wife Chloe Tong on life with Anthony Tan and finding her purpose

2026-09-24T10:30:00.000Z
Mark Shaw is the director of Shaw Organisation and third-generation custodian of a family business that has been showing films since 1928.
THE HERITAGE ISSUE

Can Mark Shaw bring Singapore back to Orchard Road and the movies?

2026-09-24T10:00:00.000Z
The Pinnacle @ Duxton was named Design of the Year at the 2010 President's Design Award.
DESIGN

From Pinnacle@Duxton to haze mask: 20 years of Singapore’s best designs

2026-09-17T12:00:00.000Z
Durgasena Thanabalan used ChatGPT to create Singapore-centric flashcards for her 18-month-old son.
TECHNOLOGY

How Singapore parents are using AI to give their kids an edge

2026-09-10T04:30:00.000Z
Walk from one Gillman Barracks gallery to the next and something happens that’s difficult to replicate elsewhere – how one show builds on another, and opinions quietly form.
ARTS

Gillman Barracks reminds us why Singapore still needs an arts cluster

2026-09-03T06:10:00.000Z
Veteran artist Goh Beng Kwan, who won the UOB Painting of the Year in 1982, has a selection of his works on display at UOB Artbeat.
ARTS

UOB Artbeat turns the bank’s art collection inside out

2026-09-03T04:30:00.000Z
Tan Pin Pin’s 1992 photograph titled School Funfair is one of 63 black-and-white photographs showcased in her solo exhibition.
ARTS

25 years of Singapore photography

2026-09-02T10:30:00.000Z
This 15.02-carat fancy yellow diamond ring has one of the highest estimates in the upcoming auction, at S$200,000 to S$300,000.

S$3b money laundering case: 15-carat diamond, Yayoi Kusama, Chanel items up for auction

2026-08-29T04:00:00.000Z
A future auction will include the rare Patek Philippe Sky Moon Tourbillion in platinum, a highly coveted “grail-watch” among collectors.

Luxury watches, jewellery, bags: Highlights from the S$3 billion money laundering auction

2026-08-29T04:00:00.000Z